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Swisher Sweets Promotion Settlement

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Settlement Structure: 
Case Summary: 

Swisher International, Inc., Plaid Pantries, Inc., and Plaid Pantry, Inc. are setting aside $2.5 million plus attorneys’ fees and costs, class representative awards, and administrative costs in order to settle a class action centering on promotions for cigarillos. The complaint alleged that the five-packs of cigarillos advertised as “5 for the price of 3” were deceptive because consumers could actually buy three cigarillos for less than the price of the five-pack.

Docket Number: 
16CV27621
Company: 
Swisher International
Class Period: 
Tuesday, August 25, 2015 to Thursday, February 7, 2019
Filing Deadline: 
Sunday, October 4, 2020
Objection Deadline: 
Friday, July 19, 2019
Exclusion Deadline: 
Friday, July 19, 2019
Final Approval Hearing: 
Friday, August 9, 2019
Packages of Swisher Sweets