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Deceptive Advertising

First Choice Communications Logo

It’s frustrating when you’ve been promised some kind of incentive to sign up for something, only to find out, once you’d spent the money, that the offer was false or limited in some way. The complaint for this class action alleges that First Choice Communications, LLC offered incentives to induce customers to sign up for DirecTV, then gave them a lesser reward.

Bottle of Ocean Spray Cranberry Juice Cocktail

Consumers are increasingly interested in buying “natural” products, or products without artificial or synthetic ingredients. Many companies now prominently advertise that their food or drinks contain “no artificial colors or flavors” to make them more attractive and to induce consumers to pay more for them. But the complaint for this class action claims that one such company, Ocean Spray Cranberries, Inc., still uses the synthetic ingredients malic acid and fumaric acid in its cranberry juices and blends. 

Three Core Hydration Bottles

Core Nutrition, LLC claims that its Core Hydration water products provide superior hydration because their pH level is the same as “your body’s natural pH balance.” Is this possible? The complaint for this class action claims that it is not, and that science does not back up the products’ claims. 

Cherry Apple Kind Bar

The complaint for this class action alleges that Kind, LLC presents Kind bars as being made from, or equivalent to, whole fruits. However, it says, this is simply not possible and that the company does it to make its products seem fresher, healthier, and worth higher prices.

Container of HimalaSalt Organic Garlic Himalayan Salt

HimalaSalt-Sustainable Sourcing, LLC sells a variety of flavors of salt which it markets as “organic” salt. The complaint for this class action claims that this designation is false, because salt is a mineral and not an agricultural product. Under federal law, the complaint says, salt therefore cannot be designated as organic.

Three Jamba Juice Smoothies

Jamba Juice has over 800 retail locations in the US, but are consumers buying their smoothies because they’ve been misled about their contents? The complaint for this class action alleges that the company’s advertising is blatantly false, promising “whole” ingredients when the drinks are actually made from juices, concentrates, and other not-so-healthy ingredients.

Force Factor Pure BCAA Product

Plaintiff Jon Seiger bought Force Factor Pure BCAA because it was advertised as helping to build muscle. Unfortunately, the complaint for this class action claims that it may actually cause a loss of muscle. The product contains only three of the nine essential amino acids that must be taken in to build muscle, it says, and the only other place it may be able to get the remaining six is by breaking down existing muscles.

Two Clean Whey Protein Bars

The complaint for this class action makes a complex calculation of the ingredients in Premier Nutrition Corporation’s PowerBar brand Clean Whey Protein Bar and alleges that the marketing of the bar as “clean whey protein” is deceptive. The proportion of whey isolate is too small, it claims, and the bar also uses an artificial sweetener.

Gillette Fusion ProGlide Sensitive 2-in-1 Shave Gel

The complaint for this class action alleges that a certain Proctor & Gamble shave gel has excessive empty space in its container, deceiving consumers about how much product they’re getting. But it also claims that the design of the dispenser is defective, so that consumers get even less out of the can than they purchased. 

Scotts EZ Seed Product

The Scotts Miracle-Gro Company, Inc. and the Scotts Company, LLC are settling a class action alleging that it made false claims for its Scotts Turf Builder EZ Seed product. Specifically, the complaint said that it seed does not grow grass “50% thicker with half the water.”

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